FASHION & LIFESTYLE PUBLIC RELATIONS
Orchard Strategies is an award-winning communications company with over a decade of experience promoting fashion and lifestyle brands through high-impact editorial media opportunities, events, and partnerships. Strategically located in the media capital of the world, New York City, Orchard raises the visibility and profitability of new and emerging consumer brands with powerful public relations.
Orchard recently represented Hipstripes, an underwear line for men and women, and boosted their success with targeted media placements and promotional partnerships. Our team secured top editorial coverage in magazines, blogs, broadcast outlets, and beyond.
Hipstripes was featured in national fashion and lifestyle magazines, and newspapers, across the United States. This was complemented with new media programs, including product giveaways, that strengthened the brand's consumer base and social media followers.
Orchard's fashion and lifestyle representation extends to trade conferences, celebrity events, and fashion shows. Our team recently organized media events and partnerships at Mercedes-Benz Fashion Week, Lincoln Center, for one of the top sponsors -- ReelCode Media. Collaborating with iconic fashion designers and influencers, Orchard secured a record amount of media attention and fanfare for the new company.