iFLY's New York Launch Generates High-Impact Media Attention

When iFLY opened their first indoor skydiving facility in New York early this year, they turned to Orchard Strategies to plan and execute a large-scale public relations campaign. 

The Orchard team positioned iFLY at the intersection of entertainment, sport, and family fun, quickly generating media attention both locally and nationally (not to mention a number of international television segments).  With over 400 hits, including coveted placements on FOX5, NBC4’s New York Live, ABC News, as well as in the Wall Street Journal, Daily News, New York Post, and many more, iFLY's campaign has been an enormous media success, reaching millions of viewers and readers.